ABOUT THE RUNNING CONFERENCE PRESENTED BY HAKU #TRC26
Where the Running Industry Meets
The Running Conference (TRC) is the annual meeting point for the UK & Ireland running industry.
Delivered by Running Industry Alliance (RIA), TRC brings together the people shaping the future of the sport and business of running - across brands, retailers, events, communities, charities, media, NGB’s, distributors, buying groups, services, suppliers and more.
One industry. One place. Once a year.
Welcome to #TRC26
The Running Conference 2026, presented by haku, marks the fifth edition of TRC and takes place from 6th to 8th December 2026 at Burleigh Court, Loughborough University.
Following continued demand and a shared ambition to go further, TRC26 builds on everything that has come before - elevating the experience while staying true to what makes it valuable.
An environment built on performance, innovation and excellence - values that sit at the heart of the industries we serve.
What TRC is (and what it isn’t)
TRC is not a traditional conference.
It’s a curated, connected and collaborative B2B experience designed specifically for the running industry.
Everything is built with intention:
The people in the room
The conversations that happen
The content that’s shared
The opportunities that follow
This is not about scale for the sake of it.
It’s about quality, relevance and real outcomes.
Why TRC exists
The running industry is powerful but historically fragmented.
TRC was created to bring it together.
To:
Share insight and knowledge
Strengthen connections across sectors
Support better decision-making
Create new opportunities for collaboration
Help the industry move forward, together
At its core, TRC exists to support a stronger, more connected and more informed running industry.
What happens at TRC
Across three days (6th to 8th December), TRC blends content, connection and experience in a way that reflects how the industry actually works.
You can expect:
The National Running Report – industry-leading data and insights
Endurance Sports Survey - discussion panel
Speaker sessions and panel discussions
Interactive workshops and roundtables
Business networking
Track-based and inclusive activities around running (optional)
Informal networking and industry social evenings / dinners
It’s not just what you learn - it’s who you meet, the conversations you have, and what happens next in the year / years ahead from the contacts and connections that you have made.
Who attends
TRC brings together decision-makers and leaders from across the full running ecosystem, including:
Brands
Retailers
Events
Communities
Charities
Services and suppliers
Media
Distributors and buying groups
National Governing Bodies (NGBs) and NGOs
Whether you’re scaling a business, launching something new, or leading an organisation - TRC is built for you and for its purpose.
Part of something bigger
TRC is delivered by Running Industry Alliance (RIA) - the independent trade membership organisation connecting the running industry across the UK & Ireland with global reach.
Attendance at TRC is exclusively for Running Industry Alliance (RIA) and Triathlon Industry Alliance (TIA) Members, ensuring a trusted, relevant and high-value environment for everyone in the room.
This is what makes TRC different:
A shared commitment to the industry
A level playing field across sectors
A community that extends beyond the event itself
RIA & TIA Founders, Board, Working Groups and Team all from the MultiSport Industry
Looking ahead
Each year, TRC continues to evolve - shaped by its members, its partners, and the industry it serves.
TRC26 is not just another edition.
It’s a continuation of a shared journey to:
Elevate standards
Strengthen connections
Unlock opportunity
And define what comes next for the running industry
Be part of it
If you’re in the business of running, this is where you need to be.
Apply for Running Industry Alliance membership to secure your place at The Running Conference presented by haku 2026.