Sustainability
Research, Data & Insights
Future
The Running Conference #TRC23
Today is the closing day of TRC23 with plenty of topics and discussions to be held along with a new "first look" at essential data, research and insights reports created by and for the Running Industry. The reports have been curated together to be seen and discussed at TRC23 for the first time.
AM Early Activity Sessions, meet between 6am and 6.15am for 6.30am start for both activities - location to meet will be notified to attendees of each session.
Breakfast & networking in The Restaurant hosted by RAB from 7.30am to 9am
The Running Conference Content (4) Sustainability; (5) Research, Data and Insights - featuring "first looks" of featured and relevant for the the industry reporting; (6) Future. Mix of speaker, workshop, panel & round table discussions.
Dual content in Turing and Stephenson today - do look at the full agenda for further info.
Includes Tea and Coffee Networking
Lunch & networking in The Restaurant hosted by haku from 12.30pm to 1.45pm
The Running Conference will close today and wrap up by 3.30pm.
Option of time to chat one on one with RIA Co-Leads / Team or hold meetings after TRC23 close until 4.30pm latest.
Another packed day of content, networking and opportunities to learn and collaborate, and leave TRC23 fully equipped for the year ahead as we all head into 2024 together!
Today the focus areas are Sustainability; Research, Data and Insights and Future.
Sustainability
Research, Data & Insights
Future
The early AM Run today takes place hosted by Red Bull and lead by Tom Evans.
Meeting from 06.15am for 06.30am start. All registered runners for this session will receive details of the meeting point.
Headlamps provided to trial today are by PETZL including NAO® RL / SWIFT® RL / ACTIK® CORE / IKO® CORE and BINDI®.
Trail socks to test by Bridgedale.
Limited places - make sure you book with your ticket through registration.
SESSION FULL
The early AM S&C Session takes place hosted by SOAR.
Meeting from 06.15am for 06.30am start. All registered attendees for this session will receive details of the meeting point.
Limited places - make sure you book with your ticket through registration.
SESSION FULL
Today is the Sustainability breakfast for everyone attending TRC23 and will be in Holywell Park Conference Centre in The Restaurant hosted by Rab.
Breakfast is served from 7.30am to 9am in The Restaurant with a hot and cold rolling buffet offering from cereals and patisserie through to cooked breakfast and more.
There will two breakfast sittings in The Restaurant from 7.30am.
Content will start from 08.30am in Turing and from 09.00am in Stephenson (see below).
There will be "grab and go" offerings of breakfast baps and fruit in Babbage area also.
Breakfast and Networking today is hosted by RAB.
Content Opening and Key Information
Content will start from 08.30am in Turing and from 09.00am in Stephenson. Please make sure you have attended the correct breakfast sitting and flow above to be ready for content starting in each room!
> Andy and Sarah will be hosting TURING.
> Matt and Vanessa will be hosting STEPHENSON.
PLEASE NOTE TURING content and timings are first below with a lead on Brand, Retail and more. Please scroll to view STEPHENSON content and timings below with a lead on Events and more. Something for every RIA Member and Alliance Partner attending TRC23. ENJOY!
Matt and Vanessa will host STEPHENSON
Andy and Sarah will be hosting TURING
Matt Ward
TRC23 Host
Vanessa Norton
TRC23 Host
Andy Baddeley OLY
TRC23 Host, CEO and Co-Founder of The Running Channel
Sarah Hartley
TRC23 Host, Production at The Running Channel
Practical guidance on the journey to being a Carbon Neutral company.
RAB sharing learnings and more with the Running Industry.
Debbie Read
Head of Corporate Communications and CSR at Equip Outdoor Technologies, RAB
Lots of sustainability talk, even the EU Green Deal legislation incoming: How does this affect RIA Members?
Charles Ross
Specialist in Performance Sportswear Design & sustainable matters FRSA
Taking responsibility of "our" supply chain
Dr Philippa Hill
Sustainability Manager OSC including Ronhill and Hilly
To be confirmed
10.30am to 11am
FIRST-LOOK AT TRC23
Market Sustainability Report presented by Sporting Insights and The Running Channel
Collaborative new primary insight with The Running Channel audience to understand what runners really think and do in terms of being sustainable with their running activities
Read more about this on the TRC23 blog!
Andy Baddeley OLY
CEO and Co-Founder of The Running Channel
Market Sustainability Report
John Bushell
Managing Director of Sporting Insights
FIRST-LOOK AT TRC23
The Pulse Report presented by massive
Developed to track and report on changes in the market and provide valuable and actionable insight for anyone with an interest in growing the market for mass participation events
RIA have partnered with massive along with event organisers, brands, charities, and entry platforms to help report on and shape the future of mass participation events in the UK
The Pulse Report
John Tasker
Partner at massive and Co-Founder of Event People
Running & Outdoor Marketing Intelligence Service (MIS) presented by Sporting Insights
Does Running need an MIS for retail consumer sales? Using granular insight from the Outdoor Market Intelligence Service including trail shoes performance
See how consumer buying trends optimises your growth
Perfect for brands and retailers presented by Sporting Insights
John Bushell
Managing Director of Sporting Insights
Running & Outdoor Marketing Intelligence Service (MIS)
Start of flow into lunch first sitting
Today's networking lunch is for everyone attending TRC23 and will be in Holywell Park Conference Centre in The Restaurant hosted by haku.
Lunch will be served from 12.30pm to 1.30pm with a sitting in The Restaurant and also an option of "grab and go" salad bowls in Babbage.
Conference content programme will start again from 1.30pm onwards - see below for timings and speakers. Content will run until 3.30pm close today.
Web3 puts users in complete control of their personal data and assets
An introduction guide into decentralised, block-chain based, crypto enabled, semantically organised, AI technology, NFT's, DeFI, smart contracts and more!
Daniel Blondell
Founder, Wearable Pioneer and Investor
Gen Z
A generation’s identity shaped by the digital age, climate anxiety, a shifting financial landscape and a pandemic
How to talk to, engage and build a relationship with this audience
Virgil Andrew
Strategic Marketing Consultant
Enhancing runner and fan experience through community building and fan and participant engagement. Technologies, Insights, and analysis
Berjoehie Toma
Product Manager TRACX
The Rise of Video Content for Brands and participants
Shared research on enhancing a runners experience and brand / sponsor engagement
Salvador Garcia Zalduegui
Co-Owner iRewind
Web3 and fan engagement = The next generation of metaverse-ready athletes
Enabling collection for a player of their actual achievements, stats & performances as NFTs
A complete history on the Flow blockchain, discussing what it is, application and use opportunities for the sports industry
Jim Harrison, Founder xG Studios
Wrap up and close of TRC23
Rebecca (Becs) Richardson
Co-Lead of Running Industry Alliance, Lead on TRC23 & The RIA Spring Gathering
Jonathan Midwood
Co-Lead of Running Industry Alliance (RIA), Lead on Retail and Trade Show (OTS)
Round Table Discussions
Timetable to be shared with attendees in final instructions for TRC23
This workshop will help attended understand the changing consumer, plot future trends, and then develop an action plan to revolutionise your business and also in terms of how you buy and use stuff
On the way it will highlight the best of what the running world has to show
Capacity for this workshop is x160 attendees in TURING
Approach: How do we build sustainability into the heart of our world and into the heart of how we innovate.
Mark Shayler: Do Lectures Founding Partner, Author and Speaker
Workshop: Love is in the Running Towards supported by SPORTSSHOES.COM
Today's networking lunch is for everyone attending TRC23 and will be in Holywell Park Conference Centre in The Restaurant hosted by haku.
Lunch will be served from 12.30pm to 1.30pm with a sitting in The Restaurant and also an option of "grab and go" salad bowls and more in Babbage.
Conference content programme will start again from 1.30pm onwards - see below for timings and speakers. Content will run until 3.30pm close today.
The Green Runners Community Report
Nina Davies, Co-Founder of The Green Runners
Co-Speaker: The Green Runners Community; Buying Decisions Research
Kate Strong, The Green Runners
Co-Speaker: The Green Runners Community; Buying Decisions Research
The environmental cost of unwanted merchandise, the runner's choice and voice
Jamie Berry
Lead at Trees Not Tees
Women's Participation Stats & Facts: "The Truth"
500,000 less women running over the last 3 years (Sport England Actve Lives Survey 2022)
Where have women participating gone and why, what can we do about it together?
Holly Woodford
Co-Founder at Her Spirit
Mel Bound
Founder and CEO of This Mum Runs / Sport England Non Executive Director Member of Audit, Risk and Compliance Committee
Panel Discussion: Rising Stars
Tech meets Product with Community and Collaboration
Charlie Allen
Founder of Run Social
George Kruis
Co-Founder of fourfive UK
James Vickers MCIM
Chief Marketing and Communications Officer at Muuvr
Hannah Beecham MBE
Founder and CEO of Red January
Wrap up and close of TRC23
Announcement
SAVE THE DATE TRC24 = 8th to 10th December
Rebecca (Becs) Richardson
Co-Lead of Running Industry Alliance, Lead on TRC23 & The RIA Spring Gathering
Jonathan Midwood
Co-Lead of Running Industry Alliance (RIA), Lead on Retail and Trade Show (OTS)
Women's Participation
Business Future Talent
Industry Future Proofing
The Running Conference presented by haku will close at 3.30pm. The RIA Team will be there for anyone that wants to speak to RIA from 3.30pm to 4.30pm. You can stay and discuss anything ahead with RIA Team or your choice to depart the conference at 3.30pm.
THANK YOU FOR ATTENDING TRC23, SEE YOU AT TRC24
SAVE THE DATE 8th to 10th DECEMBER 2024
